Global Marketing (BUS 372)
Term: 2012-2013 Fall Term
Tue-Thu, 12:30 PM - 1:50 PM (8/27/2012 - 12/14/2012) Location: WLC FA F205
A study of the structure, techniques, problems and general environment of marketing abroad. Topics include advertising, distribution, strategy and legal aspects. Prereq: BUS 240.