Global Marketing (BUS 372)
Term: 2007-2008 Academic Year Fall
Mon-Wed-Fri, 10:00 AM - 10:50 AM (8/27/2007 - 12/14/2007) Location: WLC LB L028
A study of the structure, techniques, problems and general environment of marketing abroad. Topics include advertising, distribution, strategy and legal aspects. Prereq: BUS 240.