Global Marketing (BUS 372)

Term: 2014-2015 Fall Term

Faculty

Peter E EppenShow MyInfo popup for Peter E Eppen

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Schedule

Tue-Thu, 12:30 PM - 1:50 PM (8/25/2014 - 12/12/2014) Location: WLC FA FM15

Description

A study of the structure, techniques, problems and general environment of marketing abroad. Topics include advertising, distribution, strategy and legal aspects. Prereq: BUS 240.