Marketing Research (BUS 342)
Term: 2012-2013 Winter Term
Mon-Tue-Wed-Thu-Fri, 8:15 AM - 12:15 PM (1/3/2013 - 1/17/2013) Location: WLC SC S241
Study of the research process as an aid to decision making. Emphasis on the planning of research and the gathering, analysis, and interpretation of information. Prereq: BUS 240 and MAT 117 or concurrent registration.