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Course Information

Social Media and Online Marketing (BML 351)

Term: 2016-2017 Summer Term

Faculty

Dr. Joyce S Natzke
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Lisa Reitz
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Description

Most undergraduate business programs offer a marketing course as a foundational course in their programs; we have such a course, BML 312. This particular course would build on that foundational course and provide a step in advancing those marketing concepts through the use of social media.